MCP Prompts

The audit (run_audit)

NOTE: List Accounts distinguishes different Google Ad Accounts.

Business Owner:

• “Am I being ripped off by my agency?”
• “My phone stopped ringing. What happened?”
• “Google keeps emailing me to raise my budget. Should I?”
• “Is my money being wasted?”
• “What’s the one thing I should fix this week?”

Agency:

• “Which of my clients needs attention this week?”
• “Write the Monday email for Northshore Dental.”
• “Client says leads dropped. What do I tell them?”
• “I just took over this account. What’s broken?”
• “What changed since last month?”

General Prompts:

• “Audit my account”
• “How’s my Google Ads doing?”
• “What’s wrong with my account?”
• “What should I fix first?”
• “Give me only the critical issues”
• “Anything wrong with my spend efficiency?”
• “What am I leaving on the table?”

The drill-down:

• “Which ad groups are missing extensions?”
• “Why is conversion tracking flagged?”
• “Show me the wasted searches”
• “Tell me more about the ad testing issue”

Performance:

• “What did I spend last month?”
• “Show me campaign performance for the last 30 days”
• “List my ad groups”
• “Break down spend by day”
• “Compare this month to last month”

The money question:

• “Where am I wasting money?”
• “Which keywords should I pause?”
• “Which keywords have spend but no conversions?”
• “Is my CPA getting worse?”
• “What changed since last month?”

The real deliverable

• “Write me a client report on this account”
• “Draft a Monday email to the client explaining what needs fixing”